The 1st & Oldest Sanctuary in the Area
Help Me, Help Them.
Forgotten Hearts Horse Sanctuary rescues slaughter-bound horses across central Pennsylvania. Every dollar goes directly to feed, shelter, and vet care.
Version 1: "The Sanctuary" — warm earthy tones, serif elegance, donation-focused with transparent cost breakdowns and emotional storytelling.
The 1st and oldest horse sanctuary in the area. Hundreds of lives saved.
Preset amounts with impact. Monthly recurring. PayPal + card.
Full breakdown of what it costs to keep each horse alive and cared for.
Free tee with $100+. Drives higher average gift amounts.
Forgotten Hearts Horse Sanctuary rescues slaughter-bound horses across central Pennsylvania. Every dollar goes directly to feed, shelter, and vet care.
🐴 The next horse needs saving NOW. Feed, hay, vet care — your donation covers it today.
No overhead. No admin fees. Every dollar feeds, shelters, and heals a horse.
Here's exactly where your money goes — every month, per horse.
| Expense | Monthly Cost |
|---|---|
| 🌾 Hay & Feed | $150–250 |
| 🏥 Veterinary Care | $100–300 |
| 🔨 Farrier (Hoof Care) | $40–80 |
| 🏠 Shelter & Bedding | $50–100 |
| 💊 Supplements & Medications | $30–60 |
| 🚛 Transport (Rescue Runs) | $200–500 per rescue |
I have always been obsessed with all animals, but horses have always been my passion. Since I was a very little girl, I've always had them, and rescuing everybody my whole entire life — it is my life.
That's definitely who I am, who I was, and who I will always be — it's my heart.
Forgotten Hearts Horse Sanctuary is the 1st and oldest in the area, maintaining a stellar reputation over several decades saving hundreds of precious souls.
"Horses are one of God's most beautiful, loving and magnificent creatures, and many times are treated the worst."— Lana, Founder
These are real horses. Real rescues. Your sponsorship keeps them alive.
Topaz was headed to auction before Lana stepped in. She's safe now — but she still needs sponsors to cover her ongoing feed, hay, and vet care.
Sponsor Topaz →
New horses arrive regularly — neglected, starved, slaughter-bound. Every sponsorship means Lana can say "yes" to the next life that needs saving.
Become a Sponsor →Just do something. That's how lives get saved.
Cover feed, hay, shelter, vet care, transport, and emergency rescues. One-time or monthly — every dollar counts.
Choose a horse to support directly. Feed + hay + vet needs add up fast — your sponsorship keeps them alive.
Send it to 3 friends who love animals. One share can be the difference between life and loss.
Help with transport, supplies, barn needs, or hands-on care. Call Lana at 814-577-4834.
Hay, feed, blankets, medical supplies, fencing materials — physical donations go a long way.
Join our yearly Wild West Festival and other events throughout the year. Community support matters.
Wear your support. Every donation of $100 or more gets a free Forgotten Hearts Horse Sanctuary t-shirt.
Available in Turquoise or Pink. Call or text 814-577-4834 with your size after donating.
Sweatshirts also available — call for details.
Our yearly celebration bringing the community together to support the sanctuary. Plus other events throughout the year to acknowledge and show appreciation to our wonderful veterans.
Our veterans are the "heart of this country" — they need to be cherished, appreciated, respected and loved.
Your support rescues and protects horses who are unwanted, neglected, abused, and at risk of slaughter.
Why each section exists — backed by nonprofit donation conversion research.
Real photo of Lana as background with text overlay left. Genuine photos convert 3x better than stock on donation pages.
"The next horse needs saving NOW" creates immediate action bias. Best-practice donation pages use urgency to reduce bounce.
63% of donors want to know where money goes. A transparent table showing actual costs builds trust and justifies donation amounts.
Pre-selecting monthly increases conversions by 35%. Recurring donations are the #1 revenue driver for animal sanctuaries.
Named animals increase sponsorship by 4x vs generic appeals. Donors connect to Topaz, not "horses in general."
Separate "can't donate?" section catches visitors who won't give money but will share. Facebook is the #1 channel for animal rescue discovery.
Community events (Wild West Festival, Veterans) show this is a real, active organization — not a scam page.
Donation incentive at $100+ increases average gift size. She already has the inventory — free conversion optimization.