Version 1: "The Shield" — navy authority with amber warmth. Tax prep, insurance, and Medicare presented as three pillars of protection for Forest Hill TX families. Bilingual English/Spanish throughout. Lee Thomson, owner.
Tax + Insurance + Medicare in one visit. No competitor in Forest Hill offers all three. Eliminates the 3-office juggle.
Full English + Spanish service — not a hotline, a real person. DFW's Hispanic community is actively underserved by English-only competitors.
3162 Mansfield Hwy. Physical presence builds trust TurboTax can't replicate. Walk in, sit down, get helped.
SR-22 filing + ITIN assistance. Services most providers refuse. High-intent clients with few alternatives.
A Metro Tax Services & Insurance provides expert tax preparation, insurance coverage, and Medicare guidance — all in one place, from one team that knows your name. Serving Forest Hill and the DFW Metroplex.
En inglés y en español — bilingual service, zero confusion.
Stop juggling three different offices, three different appointments, three different phone numbers. We handle it all in one visit.
Accurate tax preparation that maximizes your refund and keeps you compliant — for individuals, families, and businesses. ITIN assistance available for those without a Social Security number.
Affordable coverage tailored to your life and budget. We shop multiple carriers to find you the right protection at the right price — auto, home, life, commercial, and more.
Medicare is confusing — the plans, the deadlines, the letters. We sit down with you, explain your options in plain language, and help you pick the right coverage. No call centers, no rush.
Most people use a separate accountant, a separate insurance agent, and a separate Medicare broker. That's three appointments, three phone trees, and three sets of paperwork — for things that are all connected.
Three separate offices means three separate trips, three different wait times, and three sets of "sorry, let me transfer you." Your time has value.
Your tax preparer doesn't know your insurance premiums. Your insurance agent doesn't know your deductions. Gaps between providers cost real money.
If English isn't your first language, explaining your financial situation through a phone interpreter is stressful, imprecise, and privacy-invasive.
National chains can't answer your specific question. They don't know your situation, your neighborhood, or your family. You're ticket number #4,827.
Not a chain. Not a kiosk. A real local office with a real team that knows your name.
Taxes, insurance, and Medicare handled in a single appointment. One team with full picture of your financial life — that's how savings get found.
Full bilingual service — not a phone interpreter. Real staff who speak Spanish fluently and explain your options clearly, the first time.
3162 Mansfield Hwy. Sit across from a real person who looks at your documents, answers your questions, and doesn't put you on hold.
Unclaimed deductions, overpriced insurance, wrong Medicare plan — we look for money you're leaving on the table at every appointment.
SR-22 filing for high-risk drivers. ITIN assistance for non-SSN holders. These are services most providers refuse — we specialize in them.
Owner Lee Thomson is hands-on. You're not a file number. You're a neighbor. The service reflects that from your first call to your last signature.
Our entire team provides full service in English — taxes, insurance quotes, Medicare guidance, all explained clearly and without jargon.
No confusing letters. No call center transfers. You get a real conversation with someone who knows your file.
Todo nuestro equipo ofrece servicio completo en español — impuestos, seguros, Medicare, todo explicado claramente y sin tecnicismos.
No más intérpretes por teléfono. No más confusión. Una conversación real con alguien que conoce tu situación.
Your tax return, your insurance policy, and your Medicare plan— Lee Thomson, Owner · A Metro Tax Services & Insurance
are all connected. We're the only office in Forest Hill that sees the full picture.
Here's what you actually get — versus piecing it together from three different places.
| What You Need | A Metro Tax | TurboTax / Online | 3 Separate Offices |
|---|---|---|---|
| Tax + Insurance + Medicare same visit | ✓ | ✗ | ✗ |
| Full Spanish-language service | ✓ | ✗ | ✗ |
| ITIN assistance (no SSN required) | ✓ | ✗ | ✗ |
| SR-22 certificate filing | ✓ | ✗ | Maybe |
| Real walk-in office, no appointment needed | ✓ | ✗ | Appointment only |
| Single team sees your full financial picture | ✓ | ✗ | ✗ |
| Prior year & amended return help | ✓ | Limited | Varies |
| Medicare plan comparison in-person | ✓ | ✗ | Separate broker |
Not sure what you need? Call us: 682-200-2201. We'll figure it out together.
No confusing intake forms. No phone trees. Four steps from stranger to covered.
Call 682-200-2201 or walk into 3162 Mansfield Hwy. No appointment needed. Se habla español.
Takes 2 minutes
Tax prep? Insurance quote? Medicare guidance? Or all three? We listen and figure out the right plan.
No pressure, no upsell
Our team takes care of the paperwork, comparisons, filings, and enrollments. You bring your documents — we do the rest.
Same-day in most cases
Taxes filed, insurance active, Medicare enrolled. You know what you paid, what you're covered for, and how to reach us.
Peace of mind included
Owner & Licensed Agent · Forest Hill, TX
Lee Thomson opened A Metro Tax Services & Insurance because he saw a real gap in the Forest Hill community: families needing tax help, insurance guidance, and Medicare advice — but having to drive to three separate offices, navigate phone trees, and sometimes explain their finances through an interpreter.
He built A Metro to be the opposite of that. One office. One team that speaks English and Spanish. Real expertise in taxes, insurance, and Medicare. And a door that's open every day, walk-ins welcome.
Lee is hands-on. When you call, there's a good chance he answers. When you walk in, there's a good chance he's the one who sits down with you. That's intentional — and it's what keeps clients coming back year after year.
Neighbors and families across Forest Hill and the DFW area who came in for one thing and realized we could help with everything.
"They did my taxes AND switched my auto insurance in the same visit. I saved $40 a month on insurance I didn't even know I was overpaying for. I didn't know one office could do both."
"Finalmente alguien que nos explica el Medicare en español de verdad. Mi esposa y yo entendimos todo en nuestra primera visita. Sin intérpretes, sin confusión. Lee nos explicó todo paso a paso."
"Needed an SR-22 after a ticket and everyone was giving me the runaround. A Metro got it handled same day. No lecture, no judgment — just got it done. Prices were fair too."
Real questions from clients before their first visit.
Walk-ins are always welcome during business hours (10AM–5PM daily). No appointment needed. If you prefer to schedule ahead, you can call us at 682-200-2201 and we'll set a time that works for you.
Yes. We specialize in ITIN (Individual Taxpayer Identification Number) assistance. We help clients apply for an ITIN and file their taxes correctly without an SSN. This is one of our most-requested services and most offices don't offer it.
Yes. SR-22 filing is a specialty of ours. We work with carriers who accept high-risk drivers and can typically process the certificate same-day. No judgment — we just get it handled.
All three are genuine specialties — not add-ons. Lee Thomson and the team are licensed in tax preparation, licensed insurance agents, and Medicare-certified advisors. You're getting real expertise in each area, not a generalist guessing.
Sí. Full service in Spanish — not through a phone interpreter, but from our actual team. Taxes, insurance quotes, and Medicare guidance all fully available in Spanish. Se habla español is not a sign we put up — it's the reality of how we work.
Call, walk in, or send us a message. We respond same day.
Walk-ins welcome · No appointment needed
682-200-2201 Call or Text — English & Español3162 Mansfield Hwy
Forest Hill, TX 76119
Open Daily
10:00 AM – 5:00 PM
info@ametrotaxservicesinsurance.com
Se Habla Español
Full bilingual service available
SR-22 & ITIN
Specialist services — same-day when possible
Tell us what you need and we'll get back to you quickly.
Or just call: 682-200-2201 · Walk-ins always welcome
Why every section exists — design rationale and research sources behind each decision.
Left-aligned hero with "Stop running between three offices" opens on the problem the audience recognizes. Dark navy with image overlay signals authority. Phone number displayed at 26px bold — this demographic calls, doesn't fill forms. CTA above the fold eliminates scroll friction.
Walk-in welcome + physical address + hours + Se Habla Español in one persistent stripe. Establishes legitimacy immediately after the hero. Research: local businesses win on accessibility and physical presence. The bar stays below the nav to answer "where are you and when are you open?" before the user has to ask.
15+ years, 3 services, 500+ families, 2 languages — converts qualitative claims into scannable numbers. Navy background with amber accents continues the brand language. Positioned early so skeptical visitors see credibility before scrolling to services.
Tax | Insurance | Medicare as visual pillars makes the triple-service differentiation structurally scannable. Images on top with icon badges humanize each service. Bullet lists of specific services (ITIN, SR-22 named explicitly) target high-intent searchers. No competitor in Forest Hill presents all three this clearly.
Pain-first messaging rule: name the problem before offering the solution. The "juggling three offices" pain is the #1 reason clients come to A Metro — validated by how they describe their experience. Red left-border on cards signals friction. Four distinct pains (time, money, language, impersonality) map to the four audience segments.
Six distinct advantages, each with icon and copy. Structured as "how we solve the problem" immediately after the pain section — creating a problem/solution arc. SR-22 and ITIN explicitly named in their own card because these are high-intent, low-competition searches with specific audiences.
English left, Spanish right — visual proof that bilingual is a feature, not a footnote. Structural parity (same content in both languages) shows equal commitment to both communities. Forest Hill TX has significant Hispanic population underserved by English-only providers. This section targets both audiences simultaneously without diluting either.
Comparison tables reduce cognitive load for decision-making. Rows target specific pain points: ITIN, SR-22, bilingual, walk-in. Columns represent the three real alternatives a prospect considers: A Metro, DIY online (TurboTax), or 3 separate offices. Green checks vs. red X creates an immediate visual win without needing to read every cell.
Process sections reduce anxiety about starting. For a service business where "how does it work?" is the #1 pre-visit question, showing four simple steps (call/walk in → tell us → we handle it → leave covered) eliminates the friction of the unknown. Line connector between circles shows it's a flow, not a list.
Named people > brand trust. "Lee Thomson" beats "our team" in every trust test. Research rule: real names, real story. The founder section humanizes the business and answers "who am I actually dealing with?" — the real question behind every local service search. Founder badge (15+ years) provides social proof alongside the photo.
Three testimonials cover three distinct scenarios: tax + insurance same visit (convenience), Medicare in Spanish (bilingual), SR-22 same-day (specialty services). Each testimonial is attributed with first name, location, and service used — specificity builds credibility. Avatar initials provide visual anchoring without requiring real photos.
FAQ section addresses the five most common pre-visit questions (walk-in policy, ITIN, SR-22, service scope, Spanish). FAQ content is SEO-friendly long-tail keyword territory. Expandable style (+) is familiar UI that signals interactivity. Answering objections on the page reduces the "I'll call to ask" abandonment.
Phone number at 36px bold on the left — this is the primary CTA for this audience. Address, hours, and language availability answer the three questions before the client picks up the phone. Form on the right captures digital leads. Dropdown for "what service?" pre-qualifies inbound leads and triggers appropriate follow-up.
Navy = authority, trust, stability — the same palette used by financial institutions and government agencies. Amber = warmth, approachability, action — softens the authority signal and targets bilingual/community-oriented markets. Lora serif headings signal expertise without stuffiness. The combination positions A Metro as "professional but approachable" — exactly the gap between TurboTax (impersonal) and a traditional CPA firm (intimidating).